9AM - 5PM MON TO FRI / 10AM TO 3PM SAT 01254 867 380
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UK High Street Shop - 73 Years
We have been in our High Street shop for over 73 years and we welcome you to come and visit us. Our shop was established by the Coles family 1943 who still oversee the business on a daily basis.
All Watches Guaranteed 100% Genuine
Every single watch we sell comes with a lifetime authenticity guarantee so you can rest assured that the watch you have is 100% genuine.
Over 1,950 5 Star Reviews
We have over 1,950 genuine 5 star reviews from real human beings - most of them verified clients. We use a 3rd party review company that carefully ensure the integrity of reviews.
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Your payments are 100% guaranteed safe by SagePay, PayPal and Barclays.

Part Exchange a Watch

One of the most important aspects of our business is the ability to allow customers to up or down grade watches. Part exchange allows us to buy your watch and off set it against a new one or for another preowned watch from stock. We offer several different options please see below.

Why should you choose Iconic Watches to part ex your watch ?

  1. Iconic Watches sell watches through numerous marketing channels. This means that your watch will have exposure to a large,  diverse, international client base, this in turn means that you are likely to get a much higher price that selling your watch elsewhere
  2. Iconic Watches have been trading new and used watches for over 70 years and have an excellent reputation in the industry,
  3. All Pre-Owned watches that we sell come with an iconic watches 1 year guarantee at our expense. Again this means that you can get a higher return selling your watch as it is sold with warranty.

Option 1 Part Exchange sale

Please fill in the below form we will email you back a rough valuation based on the description that you give, if you have some photographs this can help us give a more accurate quote. If you are happy with the valuation put the watch in the post to us: at the following address Ancient & Modern, 17 New Market Street, Blackburn, Lancashire, BB1 7DR and then for a straight sale we will send you a cheque out next day - or alternatively we can put the money towards another watch on the site!

Option 2 Commission based sale - On average you will get 20% more with a commission based sale than you will get from a straight sale!

Again fill in the form below and we will tell you what price we think we can get you for your watch based on its description.

Assuming you are happy with the valuation we offer then you can send us your watch and we will book it into our stock, we will then have the watch professionally assessed and our sales director will identify any action that can be taken to increase the selling price of the watch, such as polishing, replacing broken parts etc. Assuming that you agree to sell at the agreed price we will go ahead with having the watch professionally photographed and listed on the Iconic Watches Site. As soon as the watch is sold and approved by the new owner we will transfer you the selling price less any pre-agreed costs and less our commission rate (usually 10% although negotiable on higher value items and a minimum of £400 on lower value items) or we can put that value towards another watch on our site - your choice!

Contact information: